The UK’s Information Commissioner’s Office (ICO) has sparked discussions with its recent consultation series on data protection and generative AI (GAI).

The consultation delves into how data protection laws apply to GAI.

Generative AI is able to create new content including copy, text, graphics, and code using trained algorithms.

The consolation with the ICO could impact AI companies by:

Clarifying Legal Requirements

The consultation explores topics such as lawful bases for processing data, transparency obligations, and individual rights regarding GAI outputs.

The way in which AI companies might be able to use the technology could be impacted by legal regulation.

Shaping Future Regulations

Companies’ feedback will inform the ICO’s approach to regulating GAI, potentially influencing future guidance or enforcement actions.

Responses received will be used to update the existing AI guidance and other products.

The consultation will be in series and the first series closed on March 1, 2024.

Please contact us for more information and/or assistance with all legal matters.